FILE - In this April 11, 2018 file photo, a high school student uses a vaping device near a school campus in Cambridge, Mass. A new study released Wednesday, Sept. 18, 2019, found another jump in how many U.S. teens vape nicotine-tinged electronic cigarettes. About 25% of high school seniors surveyed this year said they vaped nicotine in the previous month, up from about 21% the year before .(AP Photo/Steven Senne, File)

Philip Morris, Altria end merger talks; Juul CEO steps down

September 25, 2019 - 6:52 am

NEW YORK (AP) — The U.S. tobacco giants Philip Morris and Altria are calling off merger talks and Juul's CEO is stepping down with safety concerns over e-cigarettes intensifying.

The makers of Marlboro cigarettes said last month that they were in discussions to become a single company, more than a decade after splitting into two as lawsuits mounted.

Altria has exclusively sold Marlboro cigarettes and other tobacco brands in the U.S., while Philip Morris has handled international sales.

Philip Morris International Inc. CEO André Calantzopoulos said Wednesday that the companies will instead focus on launching IQOS in the U.S. IQOS is a heat-not-burn cigarette alternative made by Philip Morris.

Altria Group Inc. also announced that K.C. Crosthwaite will become JUUL's new CEO, replacing Kevin Burns.

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